Wholesale Readiness in Local Food Supply Chains
With support from the Texas Department of Agriculture (TDA) and Tarleton State University, the Texas Center for Local Food (TCLF) is hosting a 3-part online training series about wholesale readiness in local food supply chains. Webinars will feature Texas producers, local food buyers, and subject matter experts. Our goal is simple: Help Texas producers sell more local food!
Register separately for each event - all are welcome!
Selling Value-Added Products to Small & Specialty Retail
Wednesday, October 14, 2026
6:00 - 7:30 PM CT
Grocery and other specialty retail markets are notoriously competitive for local food producers and consumer packaged goods (CPG) brands. As a local food producer, you have to break in and stay in – once you’re on the shelves, you also need to promote your product and keep it moving. Thankfully you can learn from excellent local food brands right here in Texas!
Selling Local Food Direct to Schools
Wednesday, October 28, 2026
6:00 - 7:30 PM CT
Farm to school is getting a lot of attention in Texas and for good reason – it’s a win-win-win for producers, schools, and students – but it’s not a market without challenges. Meeting product and food safety specifications, navigating procurement processes, and connecting with distributors can complicate the sale. This webinar will focus on a successful direct relationship between a Texas school district and local producer, and share statewide resources for you to take your next step!
Selling Produce to Distributors
Wednesday, November 4, 2026
6:00 - 7:30 PM CT
Distributors move billions of dollars of food in Texas every year and serve as critical connectors between producers and institutional markets. In this webinar, we’ll take a look at what’s worked for two successful Texas vegetable farmers to help you gauge whether your farm business is ready to open this new market channel.
(Even if you’re not selling produce, take advantage of the vast knowledge of these experienced farmers and join us!)
Funding is made possible by a cooperative agreement from the U.S. Department of Agriculture (USDA) Agricultural Marketing Service administered by the Texas Department of Agriculture. This event is further supported by Tarleton State University. Its contents are solely the responsibility of the authors and do not necessarily represent the official views of the USDA.
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